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Kindle Upgrade Deal – Targeted Deals on New Kindles at Very Low Prices

June 11, 2026 by Nathan Groezinger 6 Comments

Kindle Upgrade Targeted Deal

I’ve been seeing a few different posts online about Amazon offering special “upgrade” deals for select Kindle customers that have older Kindles registered to their account, and the deals are surprisingly good.

Some people are getting offers for the Kindle Paperwhite at $99, or $115 for the upgraded Signature Edition model, and the Kindle Colorsoft is going for $127, or $175 for the Signature Edition Colorsoft. The basic Kindle is going for $88, but that’s only 20% off so it’s not as good as the other deals.

These are targeted deals so only select Amazon accounts are eligible for the offer. The “upgrade” deals seem to require owning an older Kindle and not having a newer Kindle registered to your account.

My account isn’t eligible for the offer so I can’t confirm all the stipulations, and I don’t know exactly which Kindles and bundles are being discounted for the deal, but there’s this post on reddit with some additional details, and proof of the upgrade offer with the screenshot above.

Someone posted a list of terms for the deal as follows:

“This is a limited time promotion for select customers who have one of the following devices registered to their Amazon account: Kindle (2009, 2010, 2011, 2012, 2014, 2016), Kindle DX (2009, 2010), Kindle Keyboard (2010), Kindle Touch (2011), Kindle Paperwhite (2012, 2013, 2015), Kindle Voyage (2014), Kindle Oasis (2016, 2017), Kindle Paperwhite (2018), Kindle X Migu (2017).”

It sounds like few accounts will be eligible for this upgrade deal, but it’s worth checking Amazon’s Kindle product pages to see if you get the “upgrade” offer because those are some really good deals on the Paperwhite and Colorsoft. I highly doubt Prime Day prices will go lower than that. It seems like it might be the Prime Day price minus 20%, but we’ll have to wait until Prime Day to confirm that.

Filed Under: Amazon Kindle, Sales and Discounts

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Reader Interactions

Comments

  1. Laura says

    June 12, 2026 at 5:37 am

    I’m seeing the offers. I have one of the Kindles that was cut off last month. My newest Kindle is the Oasis 2. I’ll stick with my Nook and Kobos.

    Reply
  2. Patricia says

    June 12, 2026 at 10:43 am

    Same with me. I will stick to my Kobos. I don’t like the direction Amazon is moving on.

    Reply
  3. Chris S. says

    June 12, 2026 at 11:48 am

    I haven’t checked but I assume I’d have this offer as well. The only active Kindle I have is a second generation Oasis. Have no plans on trading it in though. I don’t actually read on it anymore (currently have a Nook Glowlight 4+ and a Kobo Clara BW that I read on, with a PocketBook Era Lite on order), but I like to keep it around for those few authors / books I can’t get anywhere else. Being that it’s an older Kindle I still (for now) can download books to it and then still import them into my Calibre library to read on my other devices.

    Reply
  4. Norval says

    June 12, 2026 at 3:17 pm

    I never even got the update offer muchless the email when Amazon stopped supporting my K3. I haven’t checked to see if I’ll get this new offer. I am not interested in getting a new Kindle so it’s no biggie. I’ll get a used Kindle once my Voyage is no longer supported.

    Reply
  5. Cellaris says

    June 12, 2026 at 4:05 pm

    The only old Kindle I still have is the first Kindle Oasis (6″), which must be about 10 years old now, but I’m not going to swap it for any new model. It’s staying with me as a collector’s item. I’ll wait for Prime Day to buy the black version of the basic Kindle, which I use far more than the Paperwhites. It’s probably the e-reader I’m most satisfied with at the moment.

    Reply
    • Nathan Groezinger says

      June 13, 2026 at 5:58 am

      To be clear, you don’t have to trade in your old Kindle for these upgrade deals.

      Reply

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